Gokul Mohanty / Companies / CTRL Reality
CTRL Reality
Measures and engineers how AI models answer when buyers ask for the best in a category.

Measures and engineers how AI models answer when buyers ask for the best in a category, built on the AIVI and AIRS frameworks.
AIVI and AIRS across ChatGPT, Claude, Gemini and Grok.
Distributed Authority Domain Placement to move the answer.
Every action logged against a control.
A Harvard Business School Foundry company.
Harvard i-lab President's Innovation Challenge semifinalist.
Funding: $300K in founder capital from co-founders Gokul Mohanty and Mikael Alexander, plus a $3.4K angel investment from Yash Vagal.
ctrlreality.ai · Wikidata · Research on Zenodo
What is CTRL Reality?
CTRL Reality measures and engineers how AI models answer when buyers ask for the best in a category, using Gokul Mohanty's AIVI and AIRS frameworks. It was co-founded by Gokul Mohanty and Mikael Alexander.
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